Caroline Odom
Brandon,MS
Summary
Dynamic, customer-focused professional with extensive experience in hospitality, retail, and large-scale event environments. Expertise in delivering exceptional guest experiences, managing fast-paced operations, and fostering positive relationships with diverse audiences. Demonstrated ability to maintain professionalism under pressure while ensuring seamless event execution and service excellence. Background includes a blend of customer service roles and involvement in collegiate athletics, enhancing adaptability and teamwork skills.
Overview
3
3
years of professional experience
2
2
Certifications
Work History
Ole Miss Athletics- Marketing & Fan Experience
David Weston
Oxford, MS
08.2025 - Current
- Rebel Rewards Lead- Managing fan emails, fan loyalty points, Rebel Reward prizes. Answering up to 20 emails/calls a day.
- Assisted in planning and executing in-game promotions and fan engagement initiatives.
- Enhanced game day experience through effective sponsorship activations.
- Represented Ole Miss Athletics brand professionally during interactions with students, alumni, and fans.
- Enhanced overall guest experience through effective sponsorship activations and interactive promotions.
College Football Playoff Round 1
Ole Miss Athletics
Oxford, MS
12.2025 - 12.2025
- Participated in setting the world record of 68,002 people wearing Santa Hats in one place.
- Assisted in executing game day operations for a College Football Playoff First Round game, supporting one of the highest-attended and most nationally visible events in program history
College Corner Customer Service
Scott Werne
Oxford, MS
08.2023 - 12.2025
- Coordinated NIL-related events and athlete appearances, enhancing brand visibility and fostering community connections.
- Promoted new arrivals, game day apparel, and special promotions to drive sales opportunities.
- Completed day-to-day duties accurately and efficiently.
- Contributed innovative ideas and solutions to enhance team performance and outcomes.
- Worked successfully with a diverse group of coworkers to accomplish goals and address issues related to our products and services.
YMCA Lifeguard
Paula Davis
Flowood, MS
07.2024 - 08.2025
- Monitored pool activities to ensure safety and prevent accidents.
- Conducted regular safety drills to maintain readiness among staff.
- Maintained constant surveillance of patrons in the swimming area at all times.
- 3 saves in the span of two summers.
Education
Bachelor of Science - Integrated Marketing Communications
University of Mississippi
Oxford, MS05-2027
High School Diploma -
Northwest Rankin High School
Flowood, MS05-2023
Skills
- Fan Engagement Strategies
- Customer service excellence
- Sports Marketing & Promotions
- Live Event Coordination
- Event Planning & Execution
- Crowd Engagement
- Digital Marketing Basics
- Trend Analysis
- Problem Solving
- Leadership
- Communication
- T-shirt rolling
- Friendly, positive attitude
- Guest relations
- Tourism knowledge
Accomplishments
- Participated in a Guinness World Record-setting event involving over 68,000 attendees
Certification
American Red Cross Lifeguard Certification
Languages
American Sign Language
Limited
Timeline
College Football Playoff Round 1
Ole Miss Athletics
12.2025 - 12.2025
Ole Miss Athletics- Marketing & Fan Experience
David Weston
08.2025 - Current
YMCA Lifeguard
Paula Davis
07.2024 - 08.2025
College Corner Customer Service
Scott Werne
08.2023 - 12.2025
Bachelor of Science - Integrated Marketing Communications
University of Mississippi
High School Diploma -
Northwest Rankin High School