Lauren Bourland
Madison
Summary
Medical Device Sales Representative experienced in demonstrating product benefits to healthcare providers and patients. Increased sales through strategic relationship development and effective communication with clients. Delivered compelling presentations using professional marketing materials to highlight product features and secure business opportunities.
Overview
3
3
years of post-secondary education
18
18
years of professional experience
Work History
Medical Device Sales Representative
Smith + nephew orthopedic
Jackson
04.2011 - Current
- Presented product information and demonstrated medical devices to potential clients.
- Developed strong relationships with orthopedic surgeons and healthcare providers.
- Conducted product training sessions for hospital staff and surgical teams.
- Collaborated with cross-functional teams to address customer needs effectively.
- Analyzed market trends to identify new sales opportunities in the orthopedic field.
- Provided ongoing support and education on device usage to clients and stakeholders.
- Attended industry conferences to stay updated on advancements in orthopedic technology.
- Resolved customer complaints regarding product quality or service issues.
- Increased brand awareness by creating and executing marketing programs encompassing trade shows, round-tables and webinars.
Marketing Team Lead
Kalalou
Jackson
02.2009 - 02.2010
- Developed and implemented marketing strategies to enhance brand visibility.
- Coordinated product launches, ensuring alignment with company goals and messaging.
- Identified new opportunities in the marketplace for the company's products and services.
- Collaborated closely with design teams to ensure successful execution of campaigns.
- Developed relationships with external vendors to deliver innovative digital campaigns.
- Organized events such as product launches, conferences, trade shows and workshops.
- Led weekly meetings with the marketing team to review progress on current projects.
Education
Bachelor of Science - Marketing
Mississippi State University
Starkville, MS 08.2005 - 12.2008
Skills
- Product demonstration
- Surgical training
- Surgical scrub-in
- Market analysis
- Pricing contracts
- Competitive differentiation
- Customer support
- Relationship building
- Strategic thinking
- Conflict resolution
References
References available upon request.
Timeline
Medical Device Sales Representative
Smith + nephew orthopedic
04.2011 - Current
Marketing Team Lead
Kalalou
02.2009 - 02.2010
Bachelor of Science - Marketing
Mississippi State University
08.2005 - 12.2008